Saturday, November 19, 2011

Introducing Beautiful Textures Haircare Line

On Thursdsay, November 17th,  I had the opportunity to attend an exclusive press introduction for a new haircare line called Beautiful Textures. This new line was created for those with curly, wavy, kinky-coily, and frizzy hair.

The event was held at a very chic room in the lovely W hotel in downtown Chicago.

I got the chance to mingle with many of Chicago's natural hair, style, and other bloggers  including : Bree of The Mane Source, Nikki of  Nikki And The City, Rachel of Makeup by Rachel O., And Leila of Black Girl With Long Hair. I also met vlogger Meechy Monroe and Sixtwentysevenblog who also vlogs for Naturallycurly.com.

After mingling and having a few appetizers, attendees listened to Charlene Bastien  (National Marketing Director for Strength of Nature Global) speak about the brand and the products in the line. And then Kimberly Walker, (Beautiful Texture Ambassador & Stylist) gave us more information about each individual product and showed how she achieved the hairstyles worn by the Beautiful Textures models.  

I had a really nice time at this event, met new people and I got a swag bag filled with full size products and samples. I will test them out soon. And I promise to take more pictures when I go to these events.

There are 7 products in the line and they will be available (January 2012) at local beauty supply stores, and retailers such at Target and Wal-Mart. And all products will retail for under $7. Here is a list of the products in the line:

Shine & Silken Growth Oil
Tangle Taming Moisturizing Shampoo
Tangle Taming Leave-In Conditioner
Rapid Repair Deep Conditioner
Moisture Butter Whipped Curl Crème
Curl Control Defining Pudding
Curly To Straight Flat Iron Silkener